What Is Jumia Affiliate Marketing?

Jumia Affiliate marketing is a framework that makes it possible for brands to partner with individuals or companies referred to as “affiliates,” “publishers” and “partners” to market their products on the Jumia online marketing platform.

Jumia Affiliate marketing like other affiliate marketing programmes is a form of digital marketing. The affiliate simply searches for a product on the Jumia online mall, then promotes that product and earns a piece of the profit from each sale they make. It is one of the ways of making money with Jumia.

How Does Jumia Affiliate Marketing Work?

Like other affiliate programmes, the Jumia Affiliate Marketing programme uses tracking cookies and a pixel placed on the brand’s site in order to track and measure their partners’ marketing activity.

Jumia affiliate marketing works by spreading the responsibilities of product marketing to the various parties involved. The programme leverages the abilities of many individuals for a more effective marketing strategy while providing them with a share of the profit.

The parties to the Jumia Affiliate Programme

There are 3 different parties involved in the Jumia Affiliate Marketing:

1. sellers and product creators

2. the affiliate or advertiser

3. the consumer, known as the customer

1. Seller and product creators

The seller can be a solo entrepreneur or large enterprise, is a vendor, merchant, product creator, or retailer with a product to the Jumia online market. The products may range from Mobile phones and tablets, computers and accessories, Home and Office Appliances, Groceries, Baby products, Fashion and more.

The sellers on the Jumia platform are responsible for the shipping of products when orders are placed. This is true if they have not registered for the Jumia Express programme. They also advertise their own products and share the profit with Jumia for using their platform to sell and also with the affiliates who market their products.

2. The affiliate or publisher or Partner

The Jumia Affiliate also known as a publisher can be either an individual or a company that markets the seller’s product on the Jumia online mall in an appealing way to potential consumers. In other words, the affiliate promotes the product to persuade consumers that it is valuable or beneficial to them and convince them to purchase the product. If the consumer does end up buying the product, the affiliate receives a portion of the revenue made.

Jumia Affiliates often have a very specific audience, to whom they market, generally adhering to that audience’s interests. This creates a defined niche or personal brand that helps the affiliate attract consumers who will be most likely to act on the promotion.

3. The consumer

The consumers who are the end-users are the purchasers of the products being promoted. They are the drivers of affiliate marketing. Affiliates share these products with them on social media, blogs, and websites.

When consumers buy the product, the seller and the affiliate share the profits. When consumers click on an affiliate link it will show on their dashboard. And if the consumers eventually purchase a product through an affiliate link that will also show on the affiliate dashboard with the commission earned. Sometimes, consumers and sellers know the affiliate behind the marketing of the product.

Consumers will not pay more for the product purchased through affiliate marketing; the affiliate’s share of the profit is included in the retail price. The consumer will complete the purchase process and receive the product as normal, unaffected by the affiliate marketing system in which they are a significant part.

Read also:

Why Be a Jumia Affiliate Marketer?

What are the reasons to become a Jumia Affiliate Marketer?

Work from home

If you are someone who hates going out to work, Jumia affiliate marketing is the perfect solution. You’ll be able to launch campaigns and receive revenue from the products that sellers create while working from the comfort of your own home. This is a job you can do without ever getting out of your pyjamas.

Cost-effective

Most businesses require start-ups fees as well as a cash flow to finance the products being sold. However, Jumia affiliate marketing can be done at a low cost, meaning you can get started quickly and without any difficulties. There are no affiliate program fees to worry about and no need to create a product. All you need to do is sign up for the programme and you are good to go okay.

No customer support

Individual sellers and companies offering products or services on the Jumia platform have to deal with their consumers and ensure they are satisfied with what they have purchased. Thanks to the Jumia affiliate marketing structure, you’ll never have to be concerned with customer support or customer satisfaction.

The entire job of the Jumia affiliate marketer is to link the seller with the consumer. The seller deals with any consumer complaints after you receive your commission from the sale.

Convenient and flexible

As a Jumia affiliate, you are a freelancer, you get ultimate independence in setting your own goals, redirecting your path when you feel so inclined. You may choose the products that interest you, and even determine your own hours you work. You can do the Jumia Affiliate Marketing as a full-time job or as a part-time job.

This convenience means you can diversify your portfolio if you like or focus solely on simple and straightforward campaigns. You’ll also be free from company restrictions and regulations as well as ill-performing teams.

Performance-Based Rewards

With most jobs, you could work an 80-hour a week and still earn the same salary. Jumia Affiliate marketing is purely based on your performance. You’ll get from it what you put into it. Perfecting your reviewing skills and writing engaging campaigns will translate to direct improvements in your revenue. You’ll finally get paid for the outstanding work you do!

Passive income

While most jobs require you work actively to make money, Jumia affiliate marketing offers you the ability to make money while you sleep.

By investing an initial amount of time into building your blog site or websites and social media business pages; you will see continuous returns on that time as consumers purchase the product over the following days and weeks. You receive money for your work long after you’ve finished it. Even when you’re not in front of your computer, your marketing skills will be earning you a steady flow of income.

Do you want to be a Jumia Affiliate? Sign up now! The Jumia Affiliate Programme is consolidated, so you may sign up anywhere in Africa with the link above and promote the products of any other African country aside yours! This is one of the advantages the Jumia Affiliate Programme has over the Jumia Sales Consultancy Programme.

If you have any questions, please do leave at the comment section below, and do not forget to subscribe!

~~full-width~~